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SWIN-BIZ-ROCKSTAR COMPETITION SEASON 2
Achievement
TOP 8 FINALISTS
Key learning points:
- Research more about suppliers and partners
- Make detailed marketing plan
- Research more about consumer purchasing behaviors
My Role: Business Analyst, Strategy Planner and Finance Lead
Responsibilities:
- Do market research and analysis about the demand of healing travel
- Do competitor analysis
- Make strategy planning as making a tour which has some mental health healing activities
- Do business model planning
- Do financial planning
Experience showcase
Market and Competitor Analysis
Model used frequently:
- STP model
- Competitive landscape comparison table
Gallery
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